Carissa Cupido On Her Journey, The Industry And Her Proudest Moments

Carissa Robyn Cupido

27 / Media Personality, Voice Over Artist & Content Creator

 

You’ve been in the broadcast industry for quite some time now…how did you get here?

I have been interested in media and entertainment for as long as I can remember. As soon as the opportunity to job shadow came around in grade 11, I approached a radio station and magazine to spend some time learning in their space. It was affirming and so enlightening. University wasn’t too long after, beyond picking my electives I knew exactly which societies I wanted to join. The University of Cape Town Radio and Cape Town Globalist were the ones I committed myself to. 4 years later I knew radio was exactly where I was headed. I would still travel by bus to campus radio after graduating with two degrees and zero in my bank account every other day to do my show in the hopes that someone would recognize my talent. Good Hope FM finally heard me and the rest is history.

 

What has your journey been like?

If there is any theme that’s been prominent in my career so far it’s the question I’m always faced with: “How badly do you want this?” It’s what kept me going through doing graveyard Monday to Friday 1am-4am in the morning for a year, it’s what fueled me when I bought a one way ticket to Johannesburg to pursue my dreams with no guarantee, it’s what gets me up in the morning today as I continue carving out my path. Ambition and drive is one thing but no one ever talks about how gruesome and grueling the process is. It’s been my greatest reward pushing through every obstacle, breaking down doors and shattering glass ceilings; I respect my calling but I would never glamourize the journey. 

 

Your proudest moment so far?

I have many. My first commercial job being on Cape Town’s biggest commercial youth radio platform was a biggie. Soon after that I won TLC’s Next Great Presenter, being the first woman and South African to gain the title. I then became TLC’s official voice over for the continent. The show I co-hosted alongside Thando Thabethe, ‘Thando Bares All’, won a South African Film & Television Award. I was honoured to have hosted a show on Gauteng’s biggest youth radio station, YFM. Every move I’ve made has been intentional, divine and fruitful. I’m really grateful.

 

What have you promised yourself this year?

Something I’ve told myself for 2020 is that I am showing up for myself in action. I’m a big dreamer and have plenty of vision boards and notebooks filled with my dreams and aspirations. My approach now, though, has changed from fantasizing to doing. Instead of overthinking my way into procrastination and sitting for days thinking of the “what if’s”, I now act.

 

What’s a typical day like for you?

I’m a freelancer and work from home so routine is vital for me. I wake up and exercise. I shower and eat breakfast, something nutritious to fuel me. I make sure to not work from bed, so I’ve set up a designated place as my desk and work space. Then I just get stuck into my to do list for the day. Admin, brainstorming proposals, calls, meetings, castings, voice over work, content creation, etc. I then try to switch off at around 5/6pm.

 

If you weren’t in the industry, what would you be doing?

I would probably be a writer or working in the humanitarian space. 

 

What’s your take on content curating in the age of social media?

It’s so important. The internet is flooded with information even more so is social media which is saturated with people trying to do something significant. Carving out your niche is vital. Curating your profile so that it authentically speaks to who you are and your interests will just help you in staying invested in what you’re doing. Never take your audience, building or establishment for granted. People can smell BS from a mile away. Just slay in your lane, man.

 

One true thing you’ve learnt?

Speak truth to power always. It’s landed me in sticky situations many times but not compromising who I am and what I am willing to do is something I’m not willing to budge on.

 

Any hidden talents?

I’m pretty artistic. I’m a great doodler.

 

Where can followers keep up with you on social media?

Across every platform it’s @carissacupido

Come say hi!

-Bridgette Makhela

Pearl Shongwe On Her Journey In The Broadcast Industry And What’s Still To Come

Pearl Shongwe / 31 / TV & Radio News Anchor / Host of the most impactful youth leadership show on the continent, One Day Leader / Voice Over Artist / MC & Facilitator

How did you mould your way into the broadcast industry?

From winning a radio talent search competition in 2010, I’ve come a long way.  It’s taken a lot of hard work, dedication, networking, failure, rejection and a lot of patience! I’ve tried not to plan too much in my journey, I have set my eye on things I have wanted to accomplish and worked steadily from there. I follow my gut and I allow myself time to grow into whatever role I’m in. Being authentically me and not allowing myself to succumb to pressure has helped me stay true to my cause. It has not been easy and I’m grateful that my journey hasn’t been the smoothest because my character and who I am now is better for it. A lot of the skills that I possess have had to be self-taught, which is one of the things I remain profoundly proud of!

 

Your schedule is probably demanding, how do you keep focused?

There is a lot of demand on my time but with everything I do, my secret is to talk myself into staying present, so that I don’t miss out on any experience and any opportunity to be grateful. It’s so easy to fall into ‘auto-pilot’ mode and so it’s become imperative for me to take it one show at a time, one voice recording at a time, one shoot at a time, etc and be fully present so that I can deliver the best standard of work possible. I have been working 7 days a week for several years now and yes, it gets exhausting. It is especially difficult because I miss a lot of family and friends time but I think I’m getting better at managing that now, especially this year. I have learnt to manage my time more efficiently.  That also comes with sacrifices like saying “no” to paying gigs!

 

What have you learnt on your journey in the industry so far?

That it’s so important to do things your way, in your own time and pace. People will try and mould you into their own ideas of who you are and what you should be doing, and when. It’s not necessary to live up to anyone else’s expectations except your own. Rejection is part of the game. Deal with it. Do your best, audition, get better, take notes, practice and perfect it! Do what you can, until you can do what you want. Also, never forget why you started and always pay it forward.

Biggest moment you’ve had?

There have been so many! I’m gushing just thinking about a few of them! It’s impossible to single out just one. My most stand out Television moments include what was the very first time I was booked as a field reporter at the 2014 Carling Cup, making my debut on SABC’s longest running breakfast show, ‘Morning Live’, and working alongside Kass Naidoo on the Rio 2016 Paralympic show. Also, signing off at the end of my first news bulletin on Metro FM was a massive moment of sheer elation, joy, and satisfaction. I had dreamt about it for a very long time.

 

Look up to any one in the industry?

There are so many female broadcasters that I have immense respect for; Kass Naidoo, Ayanda Allie Payne, Azania Mosaka, Carol Bouwer, Oprah Winfrey, Lara Baldeserra, Bonang Matheba, and Gorja Calvin-Smith are at the top of my list but I also have a deep sense of admiration for women working behind the scenes in television including Desiree Markgraaff and Mmabatho Montsho who are such A-graders!

 

What’s the end goal after doing your part?

There’s a lot that I still want to achieve but I think one of my ultimate dreams is to own a TV and Film school in the township. Our children are so talented and need to be supported if they are passionate about the arts. I always think of what Oprah has done for our country to advance education and to provide better opportunities for young girl children here, it’s something that I think everyone should aspire to do; to contribute towards positively changing the trajectory of the future of our children. Our success is not our own, it is meant to build others up and to create a better reality for those who come after us! I also have a secret dream of being a diplomat and then retire in the KwaZulu Natal Midlands at 45!

Working on anything else in 2018 you’d like to share?

Not much. I lost my dad in January this year and I think my biggest commitment has been to try and focus on my healing journey and being there for my family.  It’s been a challenging time and I’ve just been showing up for all the current projects I have running without wanting to put myself under any pressure. I am an extremely ambitious woman, and though it’s been a little weird trying to allow myself to slow down, I’m actually okay with it. I am not complacent however and something exciting is definitely brewing for 2019, but I won’t say too much about it for now. All I can say is that I’m banking on it being a game-changer for me.

 

Talent, consistency and hard work, what do these things mean to you in your everyday work life?

Talent is not enough, consistency in itself is hard work and is tough to maintain and well, hard work pays off! Cliché but, it works! Whether you believe in working hard or smart – either way, work must be put in!

 

Strong, fearless females are usually seen as intimidating in society, how do you deal with that stigma within your work space?

I don’t think about it and so there’s nothing to deal with. I stand tall, go about my business and get the job done. I have no emotional capacity to deal with negativity or to try and nurse egos or even notice who is feeling what about my position. It’s simply a non-factor. There’s work to be done and I’m pretty good at shutting out the noise. Men or even women who feel intimidated should rather focus on their own journeys. Life’s too short to try and keep up with anyone else. Pearl Shongwe is busy working…are you?!

Follow Pearl!

Instagram: @pearlshongwe

Twitter: @Pearl_Shongwe

Facebook: Pearl Shongwe

 

–Bridgette Makhela

Khutso Theledi On Her Career, Spinning Cars And Giving Back To The Community

Khusto Zanele Theledi / 25 / Radio Personality, Corporate MC, Motorsport Enthusiast, Female Car Spinner, TV Presenter & Voice Over Artist

How did you find your way into the media/entertainment industry?

I was poached by YFM’s former programming manager Tumelo Diaho-Monaheng and former YFM DJ Mo Flava from Boston Media House, Sandton.

You hold the titles Radio Personality, Voice-Over Artist, MC, Brand Ambassador and Motorcar Enthusiast, when do you ever get some alone time?

Every week. I make sure I make time not only for myself, but for God, family, my partner and friends no matter what. I will never compromise that, I would drop everything for what comes first in my life.

Your partnership with Boston Media House, what’s that all about?

I studied at Boston Media House in 2011 (Media Practices) and majored in Radio. I then became a Boston Media House voice over artist, all thanks to my principal at the time, Ruan Venter and Radio lecturer, Karl Kikillus “Mr K”, who believed not only in my voice, but also in the passion I had for radio. Ever since then, Boston Media House has been a part of my journey and a true blessing, opening up opportunities for me in radio and more. Since 2016/17 I’ve partnered with Boston Media House to bless five people each year with bursaries over R500 000.00

Giving back to the community, what does this mean to you?

Giving back to the community always reminds me that no matter how tough my life is (and it’s been very tough), there’s always someone who’s facing challenges that are even tougher than mine. It takes nothing away from me to give back and I expect nothing in return for it. If God can bless me, nothing will stop me from blessing others, it gives me so much joy and this is just the beginning.

Where does your love for cars come from?

It comes from growing up in Mpumalanga with a family that loves cars. My dad drove a BMW 325is Coupé “Gusheshe’” that was red in colour. I remember being driven to school in it everyday with my cousins. I still remember everything about that car and until this day, I’m in love with the Gusheshe. One person I need to thank for bringing back that memory back to life is Pule from Soweto Drift Academy, who I met in 2013/14 and learnt how to spin Gusheshes from.

You’ve also partnered with Cars.co.za, what’s the scoop there?

The work that you’ve seen with Cars.co.za and myself is just the beginning of many more great things to come. It was an honour to have been part of the annual Cars.co.za Consumer Awards 2017 as a female judge to establish the most prestigious, credible and influential Awards programme in the South African motoring industry. The scoop is that there’s more to come from Khutso Theledi and Cars.co.za

Are you proud of your accomplishments so far?

I believe my biggest accomplishments are the ones no one ever sees, the ones that aren’t so out there, and obvious to anyone else, the ones that have been personal and close to my heart.

Your most treasured moment in your career so far?

During my show on YFM Saturday and Sunday 12-3PM #ChargedUp, I have a segment called #RevdUp where the listener gets to talk to me and tell me more about their cars. It’s not a platform to brag about your car, it’s a platform for the listener to share their treasured car story, how hard they had to work to drive the car they are driving, etc. I had the privilege of talking to Nomzamo Mbatha about her car. She said live on radio: “Khutso, I think you are one of the most under celebrated people amongst us in this industry, and I really just want to commend you for your work and everything that you do, you have your own race at your own pace and I respect that about you.” Those words from such a phenomenal young black woman, doing great things not only in the industry, but for many who are inspired by her and the hard work she’s put in, has been the most treasured moment for me in my career so far.

How do you plan on making the rest of 2017 as an amazing year?

All I’m going to say is “2017 is 20Theledi”

Follow Khutso!

Instagram: @khutsotheledi

Twitter: @KhutsoTheledi

Facebook: Khutso Theledi

–Bridgette Makhela

 

Ms Cosmo On New ‘Connect’ Single, Grinding, Setbacks And Vinyls

Nonqaba Rwaxa / 28 / DJ

Congratulations on your new single ‘Connect’, was it easy getting the featured names on it?

Yes, it was cool because I have a relationship with all the artists and they were keen to jump on my first single.

Ever considered releasing an entire album for your fans?

I have thought about it, but that will come in time, not this year.

How’s your 2017 looking like so far?

I’m excited for 2017, I’ve got a lot of plans. I’m touring the single, releasing the album and growing FunHouse as a brand and other projects too.

How does a typical day look like for Ms Cosmo?

There’s no typical day. I’ve got meetings and interviews on most mornings, depending on the agenda for the day. Then I’m on the Roger Goode Show at 4pm on 5FM, then gigs on the weekends.

How do you manage to juggle being a DJ, Radio, MC and Voice Over Artist?

I’ve got an amazing team and they keep me on my toes.

Favourite Hip-Hop track out right now?

Besides my own song, I’m loving ‘Lifestyle’ by Da L.E.S.

What keeps you grinding each day?

Money money money!!!

How do you handle setbacks in your industry of work?

I try to find the lesson within the mistake and do my best to grow from it.

Vinyls or Cassettes?

Vinyls, because I learned to DJ from vinyls and they represent the true art of DJ’ing.

Follow Ms Cosmo!

Instagram: @mscosmodj

Twitter: @MsCosmoDJ

Facebook: MsCosmo

–Bridgette Makhela

 

Gigi Lamayne On The Hip-Hop Game Right Now, Inspiration And Dominating 2017

Genesis Gabriella Tina Manney / 23 / Poet, Musician, Songwriter, Activist, Actress, Voice Over Artist & Wits Graduate in Anthropology & Media Studies

 

What does Hip-Hop mean to you?

Hip-Hop is a lifestyle and way of living. It moulds one’s mind, behaviour and experiences. It allows for wisdom to be spread by the oppressed. It allows for victory to be attained by the hopeless.

When did you decide to get into the game? Your favourite single so far?

I was sixteen, so back in the year 2010. My favourite single is definitely my debut for 2017 titled ‘My Ugly Boy’ produced by new kid on the block, J Twinn. I can’t wait!

How’s your 2017 looking like?

Packed from brands, to music, to new business ventures for myself as well as my company, Hart Roc Entertainment. It’s going to be a crazy year for Hip-Hop and the rest of the industry. Endorsements, projects and of course, the #GigiGoesGold saga continues.

Who inspires you in the South African music industry?

Brenda Fassie, Lebo Mathosa and Miriam Makeba.

The awesome thing about being a female rapper is?

You get to train twice as hard to beat the guys. 🙂

Do you believe Hip-Hop and fashion go together? If yes, how so?

I honestly do. Fashion has always been a huge part of the Hip-Hop culture. As with any culture, apparel is of significance. We find so many people denying this fact, however, to belong holistically to any way of life, one has to embody the physical and mental aspects of it. This is fashion.

Fame or fortune?

Fortune.

What do you believe your industry still needs to do in order to improve?

Working together and thinking beyond South Africa.

What would you love to achieve this year?

Domination.

Follow Gigi!

Instagram: @gigi_lamayne

Twitter: @Gigi_Lamayne

Facebook: Gigi Lamayne

 

–Bridgette Makhela