Khai Swartz On House of Velour, Fashion And Being A Young Designer

Khai Swartz / 24 / Designer & Founder of House of Velour

You’re a young female making moves in the fashion industry, has this always been your dream?

Definitely, ever since I was a little girl I always knew I’d work in the fashion industry.

How did House of Velour come about?

I studied a BBA in Media at Lisof, worked for two years at Studio Space Pictures as a Production Assistant and decided I wanted to do my own thing. What better than going back to my roots? Fashion! I love working with different fabrics and textiles, so I started making my own clothes and posting them on social media. I then got the opportunity to work with Moozlie, and since then I’ve been making pieces for people who work in the entertainment industry: Musicians, Presenters, Actresses, Social Media Influencers, etc.

Who’s your target market and why?

My target market initially was influencers, I believed that if you influence the influencer, then the influencer will influence the public, if you get me. It now ranges from young to older people, whether they are creatives or work in the corporate industry, individuals who are bold and enjoy being daring, feeding their alter egos, love dressing up and stealing the show wherever they go, at an affordable price.

What’s the process like when creating a piece for a client?

The client has the option to see my designs online, and can alter it to their requirements. We make custom made garments too, it all depends on the client really.

How does House of Velour stand out from other designer lines?

HOV currently has it’s own aesthetic that nobody else really has. We have an old Hollywood twist to things, 90s Black Excellence vibes with a modern twist of colour. For example, with fur trench coats, HOV’s trench coats are baby blue. Eccentric colours.

  

What’s your plan for building a lasting, fashionable brand?

Just to stay relevant, keep up with trends but design my own twist to things of course, then hopefully open a boutique in the near future.

What would you like House of Velour to resonate with within the industry as a whole?

Class. Opulence. The Versace of designer lines!

How does a typical day look like for you?

I work alone. I have seamstresses in Town and Randburg that constantly work on my garments, turning my designs into reality. I wake up at around 9am, check on my seamstresses, have fittings throughout the day, then if I have time, go have lunch with friends then get back to delivering garments, all while having photo shoots and sending quotes, lol. My days are busy but I love what I do. Always up and down.

What’s still missing in the South African fashion industry when it comes to opportunities for the youth?

Exactly that. Opportunities for the youth. People believe in you and your dreams, however, they don’t like to assist up and coming artists with a monetary injection to help them grow and sustain their brand and that’s what I’ve mainly struggled with, especially men who have the ability to do so. If you’re a pretty girl, it’s even harder because people always want something from you that has absolutely nothing to do with your talent and aspirations, which has kind of set me back. I’ve rubbed shoulders with some of the most powerful and influential people in Johannesburg and have been miserably disappointed in their interests. I think the industry is dark, and if you’re not willing to “do what it takes”, you will hustle longer and harder than the rest.

 

Follow Khai Swartz & House of Velour!

Instagram: @khaiswz

Instagram: @houseofvelour

 

–Bridgette Makhela 

WurlD On New EP, Contagious Single And Being Human First

Nigerian-American Singer and Songwriter, WurlD (real name Sadiq Onifade), recently visited South Africa for the first time, giving an amazing musical showcase at the Universal Music Group South Africa head offices in Rosebank, Johannesburg. #BKoolMedia got to sit down with him following his showcase, this is what he had to say…

First and foremost, why South Africa to showcase your music?

South Africa represents the future for Africa, it is an amazing country. What Mandela has done is truly inspirational, and it takes a village to continue that good work. I have a song called Mother’s Prayer with a line that actually says “When I was young, I dreamt of being Mandela”. I’ve never been to South Africa, this is my first time but I am a fan of the growth.

What’s the EP about?

My EP is titled Contagious and it is a universal conversation. It’s Africa, it’s the US, it’s London. It’s free music. My only hope for the project is to touch as many lives as possible and I can’t wait to share it, it has different colours to it.

Time spent between Nigeria and America, how did that come to be?

Most of my childhood was spent in Nigeria, I went to high school in Nigeria and went to college in America, Atlanta. I actually have a Bachelor’s Degree in Computer Science and a Master’s Degree in Information Technology.

Music has always been a part of me, in my spare time after school I used to go and take part in talent shows and go to studios in Atlanta. Atlanta has always been a hub for Hip-Hop and R&B music. I’ve found myself in the midst of really talented people. I have however, had to work five times harder because I’m African, people would always have a perception of how my music is supposed to sound.

What’s Contagious about?

Contagious is me going back to my childhood, being inspired by Juju, Fuji and Afro Beats music, the kind of music my parents would listen to while I sat in the backseat of their car.

Any South African artists you’d be keen to collaborate with?

I’d love to collaborate with Shekhinah, she’s dope. Nasty C is dope as well, I love what he represents for the youth and the kids. I also love what artists such as Black Coffee are doing, it’ gonna touch hearts.

Before the end of the year, I’ll be releasing the Contagious EP. I’m also doing a lot of collaborations with different artists. It’s a beautiful time to be African, the rest of the world is watching.

It’s Women’s Month at the moment in South Africa, anything you’d like to share about women?

Happy Women’s Month by the way, it should be an everyday thing actually. I’m so inspired by women that are doing amazing things in various fields. I have an amazing mother and sisters so I know what women are capable of, I mean I’ve met so many women killing it in fields are mainly male-dominated.

Any big names you’ve worked with?

 I’ve worked with a lot of producers and artists. Names such as Akon, B.O.B, Timabaland and Trinidad James to name a few, I’ve also written for some successful artists. I worked with them as a songwriter and as an artist as well. And there’s still so much more to come.

Follow WurlD!

Instagram: @thisiswurld

Twitter: @thisisWurlD

Facebook: WurlD

 

–Bridgette Makhela